The Power of Print.

All of my samples here I created soup to nuts. Design, art direct, write or co-write, hire photographers or illustrators,  supervise through completion.

Digital marketing often casts a wide net to include a largely inattentive audience. However, print marketing, such as advertisements placed in magazines, is targeted to an audience who is already interested in your type of business.

“It’s really hard to design products by focus groups.

A lot of times, people don’t know what they want until you show it to them.”


“Be a yardstick of quality.

Some people aren’t used to an environment where excellence is expected.”


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